News: Guest Posts
Am I feeling frustrated and disappointed? You bet I am after reading an article titled, “Vets Slowly Move to 3-Year Vaccine Protocols” in the most recent edition of Veterinary Practice News. According to the article, approximately 60 percent of veterinarians continue to over-vaccinate their adult canine and feline patients by administering “core” vaccinations annually. This in spite of the fact that, for a decade now, it has been public knowledge that these vaccines provide a minimum of three year’s worth of protection.
Current canine and feline guidelines recommend that adult dogs be vaccinated against distemper, parvovirus and adenovirus, and adult cats against panleukopenia virus, herpesvirus and calicivirus no more than once every three years. Bear in mind, these are not rules or regulations (although I wish they were) they are simply guidelines. With the exception of rabies (mandated by state governments) veterinarians can vaccinate as often as they please.
The risks of over-vaccinating
Why some vets continue to over-vaccinate
The second explanation provided for over-vaccinating is that veterinarians don’t want to interrupt the revenue stream derived from annual inoculations. Despicable, in my book!
A possible third explanation is that some veterinarians remain unaware of current vaccination guidelines. If so, they must be living under a rock and begs the question, why would you want such an “outdated” individual caring for your pet’s health?
What you can do
- Stand your ground! If your vet insists on administrating core vaccinations to your adult pets every year, share a copy of current canine and feline guidelines. You may need to agree to disagree and/or find yourself a more progressive veterinarian. Remember, you are your pet’s medical advocate and you have the final say so!
- Bring your pets in for a yearly checkup, whether or not vaccinations are due. I cannot overstate the importance of an annual physical examination for pets of all ages. It’s a no brainer that the earlier diseases are detected, the better the outcome. The annual visit also provides a time to talk with your vet about nutrition, behavioral issues, parasite control, and anything else that warrants veterinary advice. Enough people bringing their pets in for annual wellness exams may convince more veterinarians to revise their vaccine protocols in accordance with current guidelines.
- Spread the word by sharing the information in this blog post with your pet loving friends and family members.
To learn more about vaccinations, I encourage you to read “The Vaccination Conundrum” in Speaking for Spot: Be the Advocate Your Dog Needs to Live a Happy, Healthy, Longer Life.
How frequently are your adult pets receiving their core vaccinations?
(Revised 3/21/13) The FDA just issued the following recall notification for a wide assortment of Natura Pet Products brand pet foods. The FDA notice follows the one that the company posted on their website a couple of days ago. We are still trying to find out what the production problem was that resulted in such a large-scale recall, but have been unable to speak with a spokesperson for Procter & Gamble, the owner of Natura. The company’s original post, with the list of recalled products, follows the one from the FDA.
Natura Pet Issues Voluntary Recall of Specialized Dry Pet Foods Due to Possible Health Risk
FOR IMMEDIATE RELEASE -March 18, 2013 - Natura Pet Products is voluntarily recalling specific lots of dry pet food because it has the potential to be contaminated with Salmonella. No Salmonella-related illnesses have been reported.
Salmonella can affect animals eating the products and there is risk to humans from handling contaminated pet products, especially if they have not thoroughly washed their hands after having contact with the products or any surfaces exposed to these products.
Healthy people infected with Salmonella should monitor themselves for some or all of the following symptoms: nausea, vomiting, diarrhea or bloody diarrhea, abdominal cramping and fever. Rarely, Salmonella can result in more serious ailments, including arterial infections, endocarditis, arthritis, muscle pain, eye irritation, and urinary tract symptoms. Consumers exhibiting these signs after having contact with this product should contact their healthcare providers.
Pets with Salmonella infections may be lethargic and have diarrhea or bloody diarrhea, fever, and vomiting. Some pets will have only decreased appetite, fever and abdominal pain. Infected but otherwise healthy pets can be carriers and infect other animals or humans. If your pet has consumed the recalled product and has these symptoms, please contact your veterinarian.
These products were made in a single production facility during a two week window in December 2012. Routine testing by the Michigan Department of Agriculture collected from a single retail location tested positive for the presence of Salmonella. As a precautionary measure, Natura is voluntarily recalling all products from this production window.
The affected products are sold in bags through veterinary clinics, select pet specialty retailers, and online in the United States, Canada, Korea, Malaysia, Japan, Hong Kong, and Costa Rica. Product expiration dates range from 12/17/2013 – 1/2/2014. Product was distributed by Natura Pet Products between December 18, 2012 through March 15, 2013. No other dry food, canned food, biscuits, bars or treats are affected by this announcement.
A complete list of products in the scope of this recall are listed at the end of this release. Additional information on these products can be found at www.naturapet.com.
U.S. Food and Drug Administration
10903 New Hampshire Avenue
This notice appeared on the Natura site.
Dear Valued Customer,
Natura Pet is voluntarily recalling specific California Natural, Innova, EVO, and Healthwise dry dog, cat, and ferret SKUs as a precautionary measure due to potential Salmonella contamination. No Karma, Mother Nature, wet or treat products are included in this recall. No illnesses have been reported from the recalled product and no other P&G Pet Care brands are impacted by this recall.
We were alerted to a single case of Salmonella in a 2.2lb package of EVO Turkey & Chicken Cat Food. We are taking the precautionary measure to voluntarily recall the entire production window that was produced from December 17-January 2. We believe this action is consistent with our ongoing commitment to product quality and animal and human safety.
Salmonella and other contaminants pose a great challenge to the food industry. No company is immune. We have fully investigated and identified the cause of this incident, and will continue to review and improve upon our manufacturing standards. The Fremont plant is in full production to quickly resupply any potential gaps.
The voluntary recall is limited to the SKUs listed on the attached document with specific lot codes and expiration dates. No other Natura Products are impacted and should be sold and fed with confidence. Please see the attached for specific SKUs, location of lot code data and expiration dates of impacted products.
What to do if you have this product in your store or warehouse:
Managers or designee should immediately secure all affected SKUs to an isolated location. Product should be secured/segregated from saleable product. Your Natura Sales Representative or distributor will be in contact with further instructions. If you need additional information please call 800.224.6123. We apologize for any inconvenience this situation may cause, and want to assure you that Natura Pet is taking all the necessary steps to ensure our product quality meets your expectations.
Global Pet Care CBD Leader
Impacted Lot Number
7 51485 39941 6
CN DG 15LB KANGAROO GF
7 51485 15987 4
CN DG 25x4OZ KANGAROO GF SAMPLES
7 51485 39940 9
CN DG 30LB KANGAROO GF
7 51485 12564 0
CN DG 30LB KANGAROO GF BLNGL
7 51485 39942 3
CN DG 5x5LB KANGAROO GF
Impacted Lot Number
7 51485 42101 8
EVO 5x6.6LB TK&CK FERRET
7 51485 41402 7
EVO CT & KT 12x2.2LB TK&CK
7 51485 41400 3
EVO CT & KT 15.4LB TK&CK
7 51485 41401 0
EVO CT & KT 5x6.6LB TK&CK
7 51485 41412 6
EVO CT 12x2.2LB HRRG&SLMN
7 51485 41410 2
EVO CT 15.4LB HRRG&SLMN
7 51485 15251 6
EVO CT 25x4OZ HRRG&SLMN SAMPLES
7 51485 15250 9
EVO CT 25x4OZ TK&CK SAMPLES
7 51485 41411 9
EVO CT 5x6.6LB HRRG&SLMN
7 51485 12676 0
EVO DG 13.2LB RED MEAT LARGE BITE
7 51485 12686 9
EVO DG 13.2LB TK&CK SR
7 51485 12617 3
EVO DG 13.2LB TK&CK WEIGHT MGMT
7 51485 15255 4
EVO DG 25x4OZ TK&CK SAMPLES
7 51485 15205 9
EVO DG 25x4OZ TK&CK WEIGHT MGMT SAMPLES
7 51485 12675 3
EVO DG 28.6LB RED MEAT LARGE BITE
7 51485 12685 2
EVO DG 28.6LB TK&CK SR
7 51485 12616 6
EVO DG 28.6LB TK&CK WEIGHT MGMT
7 51485 12677 7
EVO DG 5x6.6LB RED MEAT LARGE BITE
7 51485 12687 6
EVO DG 5x6.6LB TK&CK SR
7 51485 12618 0
EVO DG 5x6.6LB TK&CK WEIGHT MGMT
Impacted Lot Number
7 51485 70721 1
HW DG 17.5LB CK&OT WT CONTROL
7 51485 70741 9
HW DG 17.5LB LMB&OT
7 51485 15442 8
HW DG 25x4OZ CK&OT WT CONTROL SAMPLES
7 51485 15444 2
HW DG 25x4OZ LMB&OT SAMPLES
7 51485 70720 4
HW DG 35LB CK&OT WT CONTROL
7 51485 70740 2
HW DG 35LB LMB&OT
7 51485 70722 8
HW DG 5x5LB CK&OT WT CONTROL
7 51485 70742 6
HW DG 5x5LB LMB&OT
7 51485 70731 0
HW PPY 17.5LB CKN&BR RICE
7 51485 15443 5
HW PPY 25x4OZ CKN&BR RICE SAMPLES
7 51485 70730 3
HW PPY 35LB CKN&BR RICE
7 51485 70732 7
HW PPY 5x5LB CKN&BR RICE
Impacted Lot Number
7 51485 41387 7
IN CT 12x2.2LB TK&CK
7 51485 41603 8
IN CT 12x2.2LB TK&CK SR 8 PLUS
7 51485 41391 4
IN CT 12x2.2LB TK&CK WEIGHT MGMT
7 51485 41392 1
IN CT 15LB TK&CK
7 51485 41607 6
IN CT 15LB TK&CK SR 8 PLUS
7 51485 41389 1
IN CT 15LB TK&CK WEIGHT MGMT
7 51485 15995 9
IN CT 25x4OZ TK&CK SAMPLES
7 51485 15998 0
IN CT 25x4OZ TK&CK SR 8 PLUS SAMPLES
7 51485 15988 1
IN CT 25x4OZ TK&CK WEIGHT MGMT SAMPLES
7 51485 41393 8
IN CT 5x6LB TK&CK
7 51485 41608 3
IN CT 5x6LB TK&CK SR 8 PLUS
7 51485 41390 7
IN CT 5x6LB TK&CK WEIGHT MGMT
7 51485 12731 6
IN DG 12LB BF&LMB GF PRIME
7 51485 12728 6
IN DG 12LB HRRG&SLMN GF PRIME
7 51485 12363 9
IN DG 12LB SLMN & HRRG
7 51485 12376 9
IN DG 12x2.2LB TK&CK LARGE BITE ADULT
7 51485 12321 9
IN DG 15LB TK&CK LARGE BITE ADULT
7 51485 12705 7
IN DG 15LB TK&CK LRG BREED
7 51485 12327 1
IN DG 15LB TK&CK SR PLUS 11 PLUS
7 51485 12730 9
IN DG 25LB BF&LMB GF PRIME
7 51485 12727 9
IN DG 25LB HRRG&SLMN GF PRIME
7 51485 12362 2
IN DG 25LB SLMN & HRRG
7 51485 15300 1
IN DG 25x4OZ TK&CK LARGE BREED SAMPLES
7 51485 15990 4
IN DG 25X4OZ TK&CK LRG BITE SAMPLES
7 51485 15310 0
IN DG 25x4OZ TK&CK SR PLUS 11 PLUS SAMPLES
7 51485 12552 7
IN DG 30LB TK&CK LARGE BITE (BL)
7 51485 12320 2
IN DG 30LB TK&CK LARGE BITE ADULT
7 51485 12554 1
IN DG 30LB TK&CK LGR BREED (BL)
7 51485 12704 0
IN DG 30LB TK&CK LRG BREED
7 51485 12326 4
IN DG 30LB TK&CK SR PLUS 11 PLUS
7 51485 12732 3
IN DG 5x5LB BF&LMB GF PRIME
7 51485 12729 3
IN DG 5x5LB HRRG&SLMN GF PRIME
7 51485 12364 6
IN DG 5x5LB SLMN & HRRG
7 51485 12322 6
IN DG 5x6LB TK&CK LARGE BITE ADULT
7 51485 12328 8
IN DG 5x6LB TK&CK SR PLUS 11 PLUS
7 51485 15313 1
IN DG GF 25x4oz HRRG&SLMN GF PRIME SAMPLES
7 51485 12365 3
IN DG GF 25x4oz SLMN & HRRG SAMPLES
7 51485 12333 2
IN PPY 15LB TK&CK
7 51485 12741 5
IN PPY 15LB TK&CK LGR BREED
7 51485 15302 5
IN PPY 25x4OZ TK&CK LARGE BREED SAMPLES
7 51485 15994 2
IN PPY 25x4OZ TK&CK SAMPLES
7 51485 12332 5
IN PPY 30LB TK&CK
7 51485 12740 8
IN PPY 30LB TK&CK LGR BREED
7 51485 12334 9
IN PPY 5x6LB TK&CK
7 51485 12742 2
IN PPY 5x6LB TK&CK LGR BREED
Dog's Life: Lifestyle
Alcohol to the rescue in the case of antifreeze overdose
Earlier this year, a dog in Melbourne, Australia gave new meaning to the term alcohol overdose. When Cloe, an American Staffordshire Terrier, acted disoriented her family became worried. The next day she stopped eating and began crying out in pain. At that point Cloe’s family rushed the 9-week old puppy to the emergency hospital and the veterinarian, Dr. Matt Pascall, immediately suspected antifreeze poisoning.
It was too late to induce vomiting so Dr. Pascall thought up of a rather unconventional treatment. He knew that pure alcohol would neutralize the effects of ethylene glycol, the toxic ingredient in antifreeze, but the hospital didn’t have anything on hand that would fit the bill. Then Dr. Pascall remembered that there was a bottle of vodka in his car. He reasoned that the alcoholic drink would mop up the toxins destroying Cloe’s kidneys.
Dr. Pascall put Cloe on a vodka drip via an IV tube that led from Cloe’s nose into her stomach. Over the course of two days, Cloe consumed more than one third of the bottle of vodka, the equivalent of a person downing seven or eight shots every four hours. Amazingly the treatment was successful and Cloe is now healthy and back at home with her family thanks to Dr. Pascall’s resourcefulness.
Cloe was a lucky pup, but her story underscores the importance of recognizing the signs of antifreeze poisoning. Symptoms include drunken behavior, vomiting, excessive urination, diarrhea, rapid heart rate, depression, seizures, and fainting. The toxin works quickly, so if you notice any of these behavior changes, it’s important to get your pet to the veterinarian as soon as possible.
Wellness: Health Care
Treatments to try at home
Paraphimosis is the inability to retract an extruded penis back into the preputial sheath, which is the skin that covers it. This can quickly turn into an emergency situation, as constriction of blood flow will lead to greater engorgement, necrosis (dying off of the tissue), and potential damage to the urethra.
More common causes of this condition can include chronic licking, sexual excitement, or foreign bodies getting up under the skin. However, there are more serious causes including neurological disease (such as a herniation of a disc in the spinal cord), penis fractures, or muscular issues. Paraphimosis also needs to be differentiated from priapism, which is a state of continuous erection, usually due to a neurological problem.
A diagnosis of paraphimosis is generally based on simple observation of the penis extruded from the prepuce without any physiological reason. Paraphimosis accounts for approximately 7% of penile problems in the dog, and while not common, it can cause distress to pets (and their owners) and can have more serious consequences if left untreated or if it becomes a recurring issue.
Treatment is generally conservative in nature, and many of these interventions can first be tried at home. Here is what you can do if this condition if noted in your pet:
Coming together at Best Friends
In 2008 Best Friends Animal Society took in 22 dogs rescued from Michael Vick’s Bad Newz Kennels. On March 11, six of the dogs and their families came together again at Best Friends Animal Sanctuary to mark five years of freedom. Vicktory dogs. Watch Cherry, Handsome Dan, Halle, Little Red, Mel, Oscar and their families in their joyous reunion.
Dog's Life: Lifestyle
NYC pet rehabilitation center gives lessons in treading water
I'm not a big fan of the water and it must have rubbed off on my dogs because none of them like to swim. But it would be a useful skill for them to learn because I would love to let my crew cool off during summer hikes and maybe even take them kayaking with me one day.
I always thought swimming just came naturally to some pups while others were destined to hate the water, but an animal rehabilitation center in New York City is teaching urban dogs to tread efficiently in the pool.
Water4Dogs' main service is to rehabilitate injured dogs by underwater treadmill and pool, but they also offer swim lessons for healthy pups. The instructors teach dogs to get their front and back legs to work in sync and to get used to different textures in the water. Many dogs that come to Water4Dogs to heal end up returning on a regular basis for fun and exercise.
If you've ever seen my Sheltie, Nemo, swim, you'd understand why he needs lessons. He can technically swim, but he's very inefficient, flailing his leds and expending loads of energy. Perhaps we'll pay a visit to Water4Dogs!
Do your pups naturally like swimming?
News: Guest Posts
We need more research to really know so right now we should keep the door open
(This post is a response to Which Emotions Do Dogs Actually Experience? by Stanley Coren, Ph.D., F.R.S.C.)
Dogs are amazing nonhuman animal beings (animals) and anyone who's known a dog knows this. Just today Dr. Stanley Coren published a very interesting essay called "Which Emotions Do Dogs Actually Experience?" and concluded, among other things:
"However, we know that the assortment of emotions available to the dog will not exceed that which is available to a human who is two to two-and-a-half years old. This means that a dog will have all of the basic emotions: joy, fear, anger, disgust and even love. However a dog will not have those more complex emotions like guilt, pride and shame." (After an email exchange with Dr. Coren about my response to his essay, he modified his conclusion to read, "However based on current research it seems likely that your dog will not have those more complex emotions like guilt, pride and shame.")While this conclusion is extremely interesting, it remains a hypothesis in that the necessary research has not really been done. So, until the detailed research is conducted we don't really know "that the assortment of emotions available to the dog will not exceed that which is available to a human who is two to two-and-a-half years old."
We also don't know if dogs experience guilt, pride, and shame. However, because it's been claimed that other mammals with whom dogs share the same neural bases for emotions do experience guilt, pride, and shame and other complex emotions (see also and and), there's no reason why dogs cannot. And, there's solid biological/evolutionary reasons to assume dogs can and do. Recall Charles Darwin's ideas about evolutionary continuity in which the differences among species are seen to be variations in degree rather than kind - "If we have or experience something, 'they' (other animals) do too."
Do dogs feel guilt?
One more point needs to be made concerning doggy guilt. Consider the research conducted by Alexandra Horowitz, author of Inside of a Dog and Psychology Today writer. As I noted in a previous essay called "The Genius of Dogs and The Hidden Life of Wolves", Dr. Horowitz's research is often misinterpreted. For example, in their book titled The Genius of Dogs: How Dogs Are Smarter than You Think, Brian Hare and Vanessa Woods consider Dr. Horowitz's research on doggy guilt (pp. 183ff). They write that Horowitz "conducted an experiment to see whether dogs can feel guilty" but they misinterpreted just what Dr. Horowitz was actually trying to do. Her research did indeed show that people were not all that good at reading guilt in their dog, however her data do not show that dogs cannot feel guilt. I frequently hear people say that Dr. Horowitz's project showed dogs cannot feel guilt and this is not so (please see Dr. Horowitz's comment about this error).
Let's keep the door open about the emotional lives of dogs and other animals and also extend a hearty thanks to Dr. Coren for once again writing a very interesting and stimulating essay.
Note: One can also question the value of comparing young humans with other animals. I don't find these comparisons to be especially compelling and other researchers have agreed that they are fraught with difficulties as are many cross-species comparisons concerning the cognitive and emotional capacities of individuals of different species. In a previous essay I wrote, "Animals do what they need to do to be card-carrying members of their species and we need to remember that numerous nonhuman animals outperform us in many different ways." Of course we are exceptional in various arenas as are other animals. Perhaps we should replace the notion of human exceptionalism with species or individual exceptionalism, a move that will force us to appreciate other animals for who they are, not who or what we want them to be.
There is a really interesting article posted on The Atlantic site today about the popularity of large dogs in China. As the author Damien Ma notes, “Most Americans will likely have a preconceived notion of the Chinese relationship with dogs. When a developing country can barely take care of all its own people, animal rights tend to sit very low on the totem pole. But the reality is much more complicated, especially with a burgeoning dog culture associated with the rise of young urban elites with disposable income. “
Ma then interviews an American filmmaker who is making a film Oversized Dogs: Chinese Dog Laws and the People Who Break Them. The director, who remains nameless for now, has been interviewing Chinese dog lovers who, similar to many dog lovers in other countries, find laws pertaining their pets onerous at worst, and turning many into scofflaws . But this isn’t a simple examination of a rising middle class pleasure in having dogs and their attachment to pets, it really does say more about how societal attitudes in China are evolving. As the director remarks: “From this, I realized that Chinese individuals casually break laws everyday, and this constitutes a very subtle and interesting side of dissent.” Read the whole interview and find out more about this Chinese “secret dog society” and what it might portend for the future of dogs in the world’s most populous country.
Minnesota Department of Agriculture issues alert
Minnesota Department of Agriculture issues “consumer advisory” for two brands of raw pet food
Samples tested positive for Salmonella bacteria
ST. PAUL, Minn. – The Minnesota Department of Agriculture (MDA) is alerting consumers to avoid feeding or handling two separate brands of poultry-based raw pet food after the MDA laboratory found Salmonella bacteria in routine sample tests. The brand varieties include:
Bravo! Raw Food Diet 2 lb. Chicken Blend for Dogs and Cats manufactured by Bravo!, LLC, of Manchester, Connecticut. This is a frozen pet food product with the production code of 06/14/12, which is located on the white tag on the end of the package. This advisory is for the 2 lb. size of Bravo! Chicken Blend with the “best used by date” of 6/12/14 only. No other products, sizes, or production dates are involved. For further information, contact the company at 1-866-922-9222.
Turducken Canine Diet 8oz. Patties, manufactured by Steve’s Real Food, Inc., of Murray, Utah. This is a frozen pet food product with the “Use By” date code of 10/27/13 B209, which is located on the lower front panel of package. For further information, contact the company at 801-540-8481 or firstname.lastname@example.org.
There are no reports of human or animal illnesses associated with consumption of these products. Consumers are asked to discard any of these products they may have.
Salmonella can affect animals eating the product, and there is a risk to humans from handling contaminated products. People handling contaminated raw pet food can become infected with Salmonella, especially if they have not thoroughly washed their hands after having contact with surfaces exposed to this product.
Pets with Salmonella infections may exhibit decreased appetite, fever and abdominal pain. If left untreated, pets may be lethargic and have diarrhea or bloody diarrhea, fever and vomiting. Infected but otherwise healthy pets can be carriers and infect other animals or humans. If your pet has consumed this product and has these symptoms, please contact your veterinarian.
Human symptoms of salmonellosis include diarrhea, abdominal pain and cramps and fever. Symptoms usually begin within 12 to 72 hours after exposure, but can begin up to a week after exposure. Salmonella infections usually resolve in 5-7 days, but approximately 20 percent of cases require hospitalization. In rare cases, Salmonella infection can lead to death, particularly in the elderly or those with weakened immune systems. Anyone who has become ill after handling this product should see their health care provider.
News: Guest Posts
Charming huckster or disturbing stereotype?
In an effort to sell a new line of products—the “Wild Collection”—Old Spice has created a character they’re calling Mr. Wolfdog.
Mr. Wolfdog, a wolf, is supposed to know a lot about the wild as well as marketing. He wears a clunky metal collar that translates his vocalizations into English. He sits at a desk, covered with Old Spice products and other decorations.
Mr. Wolfdog has the head of a real canine (hard to tell if it’s a dog, a wolf, or a hybrid) and a puppet body, so that he appears to be sitting at his desk, arms moving, like a human.
The style is cheesy, a riff on Mad Men’s bygone era of marketing that includes touches like a 10-key calculator and an ancient intercom system on the desk, as well as Mr. Wolfdog’s complete disdain for his assistants.
In fact, Mr. Wolfdog eats his assistants.
Yes, wolves are the epitome of wild. I get that. The target male audience for Old Spice products—the original cologne debuted in 1937—probably doesn’t include many wolf-huggers. But that doesn’t justify a high profile company that has hit some home runs with prior ad campaigns perpetuating a myth that contributed to the eradication of wolves across the West and continues to confound their successful reintroduction today.
Adding to my concern is another ad in the new campaign. It’s called “Irresistible.” An elegant man descends the stairs into an opulent party room with…a wolf growing out of each shoulder. I guess he’s a man-wolf hybrid. The man never speaks. The wolves, however, snarl and threaten a pretty woman who says she’s afraid, then intrigued, then drives off with the man and the wolves. “I never had a chance,” she says. I guess because they man-wolf smells so good, with his “wild” scent by Old Spice.
[“Irresistible” ad video on YouTube]
I asked some friends with dogs for their reaction to the Mr. Wolfdog ad.
From Tina: “Ooookay. Wow. At first I thought it was just really, really stupid. Then it got to the part where the wolf just can't resist the urge to eat his staff members. When so much has been done to get people to understand that wild animals (especially the highly feared ones like wolves, bears, sharks, snakes) are NOT living for the day that they can consume a human being, what Old Spice is doing is very wrong.”
From Shelle: “I thought it was stupid, revolting and couldn't figure out what the hell they are trying to say. I hated it. The poor dog looked hot and uncomfortable. The copy was nonsensical. Did I say I hated it? Where's the sexy black dude. Loved him.”
Shelle is referring, of course, to Isaiah Mustafa, who gained sudden fame in February 2010 as the bare-chested actor in the popular “The Man Your Man Could Smell Like” advertising campaign for Old Spice. Women who buy Old Spice products for their men were the target audience, and the ads worked.
My informal poll shows males responding slightly more favorably to the Mr. Wolfdog ad than females, although none of them liked it.
What do you think? Love it or hate it?
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