Dogs suffering from age-related issues make up the largest part of her client base. As part of her service, she takes time to find products that will help improve the dogs’ quality of life and keep them free of pain. Others like the convenience factor of home delivery for everything from flea/tick preventatives and quality food and treats to toys and other must-have canine accessories. She says customers keep coming back because she cares about what happens to their dogs after they receive their home orders.
“When you go into a bigbox store to pick up dog food, no one ever questions what you do,” says Saraceno. “Someone at the counter will ask if you found everything you were looking for, but no one asks, ‘Does your dog like this food? Is he shedding excessively? How do his stools look?’ I talk about that all day long with my clients. I don’t want to just sell them food, I want to know how their dogs are doing.”
Animal behaviorist Kay Weber, who owns Kay-9 Petiquette, was also inspired by her dogs to make a career change. The former mechanical engineer was devastated when a friend decided to euthanize her three-yearold Labrador Retriever, Chelsea, after harsh training techniques used in the world of competitive obedience caused her to be dog-aggressive. Weber contacted renowned animal behaviorist and author (and Bark columnist) Patricia McConnell, PhD, for hwelp with Chelsea, but her friend declined to follow through.
When Weber’s Lab, Baker, presented with some ADD-like behavior, she again sought McConnell’s counsel, and with her help, Baker was transformed into a well-adjusted adult dog. Impressed, Weber went back to school and earned a master’s degree in psychology with a specialization in learning theory/animal behavior.
When Weber first goes to her client’s home, she observes and evaluates both the dog and the people. Ideally, all family members are present so they can share as much information about the problem behavior(s) as possible and learn how to be consistent in making changes.
“The dog is the easy part,” says Weber. “Trying to get the people to understand what’s going on, why it’s happening and how we can make it better is the hard part. Behavior modification is often common sense, but you need someone to guide you.”
Though some are looking for a “magic-wand” fix — wave the wand and make it better — she finds that most clients are sincerely concerned, and turn to her because their pet’s problem behavior and affects family life. Another thing she wants to know is how committed the family is to the dog. “When we make a plan, I ask them, ‘Is this realistic? What’s going to work for you and your family?’” says Weber. “I want the family to be happy with the dog, and I want the dog to be happy in the home.”
Only the Finest
In the high-maintenance world of canine conformation and performance sports, it’s not unusual for owners to hire inhome pet professionals. But a dog doesn’t have to be a beribboned winner to inspire special treatment.
Nail trimming or buffing is just one of the popular services offered by Beverly Hills groomer Steve Ogden, who owns The Spa Dog. He says that people who are stressed about cutting their dog’s nails inadvertently create stress in the dog, too, making for an unpleasant experience all around. Assisted by his Chihuahua, Golly Gee, he helps the client’s dog relax in the grooming truck, then methodically trims one nail at a time, offering a treat in exchange for each successful trim.
“I’m more about the relationship with the dog and the relationship with the client,” says Ogden, “Your energy has to be centered — LA is stressful. If you’re calm and centered and focused on what you’re doing, the dog will calm down.”
Typically “Hollywood,” some dogs put on an Oscar-quality performance when their people are present, but as soon as they get into the grooming truck, they’re ready for hair and makeup, so to speak. And if they’re still acting like little divas, Golly Gee sets them straight. “She barks if they hesitate to get into the van or the bath,” says Ogden. “Every dog needs a job, and she makes my job so much more fun. Clients love her.”