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Dogs as Economic Indicators

The market research firm Euromonitor International recently conducted a series of studies investigating dogs—as economic indicators—and what this says about greater global economic development. They looked at the growth of dog ownership, the size of dogs (i.e., small or large), pet products and care, plus the cost of feeding dogs. We haven’t been able to find out much about their methodology and how their measurements (like the number of dog households in the U.S.) were derived. But some of their findings were rather surprising including that India has posted the fastest population growth for dog ownership. As for dog sizes, countries like Brazil, Portugal and Mexico lead in favoring small dogs, and large dogs were mostly favored (in proportion to the dog population) in Saudi Arabia, Egypt, Indonesia, followed by the U.S. in fourth place.

Their analysts also charted monthly and annual cost for feeding dogs. These results were also surprising—many more countries like Austria, Switzerland, Australia, topped by Norway as number one, spend more than we do in the U.S.

I would be curious to know how much you think you spend per month on feeding your dogs (minus treats). If Norway tops out at $53.22 per month and the U.S. averages $13.89, where do you fit into this spectrum?

We’ve like to hear from you and learn more about how much Bark readers spend on dog food, and the factors involved in their purchases. We invite you to take part in a brief survey, and would appreciate if you would take a few moments to click on the following link: Start BARK Survey and respond to some questions.

In appreciation for your feedback, you will automatically be entered for a chance to win a personalized dog bowl.

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Cameron Woo is The Bark's co-founder and publisher. thebark.com

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