When I turn to Consumer Reports, it’s usually for the skinny on things with plugs and engines. Last time I subscribed online, I was in the market for a refrigerator. So I was surprised to see them shine their high beams (only sorta) on pet food in the March '09 issue. The basic advice was sound: Ignore fancy packaging and unverified claims, read the labels, don’t assume the most expensive is best.
But some aspects of Q&A: Vets Weigh In on Fido’s Food nagged at me, especially the opening caveat: “All but one [of the veterinarians interviewed] have received some funding from the pet-food industry.” Give me Whole Dog Journal food reviews anytime.
I also felt a twinge when I read this advice: “Be careful when making your own pet food. Most experts said they hadn’t seen a pet get sick from inexpensive food; however, half said they had seen pets become ill from eating homemade pet food, a growing trend since the 2007 recall of some commercial pet food contaminated by melamine.” I’m not a nutrition expert but the suggestion that people can’t home-prepare food better than a giant extruding machine half-way around the world really sticks in my craw.
I was also disappointed by the lack of detailed help in interpreting ingredient lists. For example, there is no advice about avoiding meat by-products, processed grains or artificial preservatives. As much as I love CR, I'm disappointed they squandered this opportunity to reach a wide audience with sorely needed smarts.