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From a corporate office to a mobile dog-grooming van may seem like a demotion, but for Miki Chan, San Francisco Bay Area owner/operator of SpaGo Dog and former insuranceindustry underwriter, it was a huge step up. For 15+ years, Chan devoted her time to the demands of her job. Then one day, her supervisor, who previously had worked for AIG for 25 years and lost most of his net worth when it collapsed, advised her to do what she loved. Taking his advice to heart, she began to plan a way to return to her dog-grooming roots.
Chan had grown up with dogs, and when she was in college earning a degree in computer science with a minor in business, had a part-time job with a groomer, and loved it. So she went back to grooming school, got certified and worked for others to update her skills. Her financial background and marketing insights led her to believe that people would support a grooming salon that came to them. Plus, she didn’t like putting dogs in cages, as happens in most brick-andmortar operations. A mobile set-up would be quiet, personal, relaxing and clean—spa-like, you might say.
Chan finds working with dogs to be joyful, and is gratified that she’s been able to help them by sharing information with their owners on brushing, dental care, and health issues that the grooming process can reveal, such as lumps, skin tags, ear infections and so on.
Besides the sheer pleasure of working with dogs, she’s also glad that she no longer has to deal with office politics, plead for time off or spend endless hours for the benefit of corporate shareholders. We asked if she had any tips for others considering a career change, particularly self-employment, and she shared a few with us. Before jumping, Chan recommends that people be sure they can support their preferred lifestyle (whatever that might be) without their previous paycheck. She also points out that knowing your target audience is crucial, as are time-management and customer-service skills. And being knowledgeable about what you’re doing is key to building trust.
The insurance world’s loss has been the dog world’s gain, and we’d bet the planet’s happiness quotient has gone up a few points as well.
Do you find that people are comfortable with the concept of a mobile groomer?
What’s a typical grooming session like?
When it comes to nail trimming, black nails can be really difficult. What do you advise?
What kinds of things do you see most often?